Archive Issue 53

Issue 53 Archive

vNews Issue 53
 
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Ten 'must know' facts about GDPR

The UK's current data protection legislation is changing and will be fully in force from 25th May, 2018. The new kid on the block is called GDPR. Its objective is to detail both the existing, and newly enhanced, obligations and responsibilities organisations will have regarding the handling of the data they hold on EU citizens.
 
 
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How prepared are you for GDPR?

GDPR will be in force from 25th May, 2018, but it’s actually in place already. Whilst many businesses are now becoming aware of their new obligations, they’re also realising they have their work cut out to fulfil them. Current legislation does not view B2B contact information as personal, but this is changing with GDPR. Any business or personal information an organisation holds that can identify an individual will be covered by GDPR.
 
 
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Case study | Data
Google Cloud


"Based on my prior experience working with the virtualROI team, they were the first port of call for assisting me with the data challenge faced in moving towards an account based marketing strategy."
 
 
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